Machine learning and AI in Consumer Products
FMCG is an industry where AI is having increasing impact. On the one hand, FMCG companies hold large amounts of internal data that has limited value if it is not made actionable. On the other hand, FMCG competitiveness is increasingly driven by having the capacity to make sense of external data : competitors moves, consumers expectations, suppliers move, etc... Whereas some FMCG companies have already started their AI journey, some others are still looking to find the right use case and partner to get started. This section aims at giving them inspiration. Contact us if you wish to discuss your business challenge in more detail.