industries

Consumer Products

Machine learning and AI in Consumer Products

FMCG is an industry where AI is having increasing impact. On the one hand, FMCG companies hold large amounts of internal data that has limited value if it is not made actionable. On the other hand, FMCG competitiveness is increasingly driven by having the capacity to make sense of external data : competitors moves, consumers expectations, suppliers move, etc... Whereas some FMCG companies have already started their AI journey, some others are still looking to find the right use case and partner to get started. This section aims at giving them inspiration. Contact us if you wish to discuss your business challenge in more detail.

Use Cases

Customer Churn
Predicting and preventing customer churn through machine learningRead More
Automated Document Analysis
Automating document treatment using machine learningRead More
Image Analysis
Understanding and extracting content from images and videosRead More
Personalized Recommendations
Recommending the right products or services to your customers or stakeholders using machine learningRead More
Price Optimization
Optimizing the price you set for products and services through machine learningRead More
Price Prediction
Predicting prices of services, products and commodities through machine learningRead More
Sentiment Analysis
Analyzing customer sentiment through machine learningRead More
Spend Analysis
Analyzing company spend through machine learningRead More

Insights

15 ways AI can help customer experience
We explain 15 ways in which AI can lead to intelligent, informed and smarter Customer Experience Management.Read More
The value of retaining the right customers
Find out why customer retention and loyalty are so valuable, anticipate challenges in improving retention and know how to calculate the value of your customerRead More
Predicting Churn with Machine Learning
Predicting churn with Machine Learning: the essential steps in terms of data collection, machine learning techniques, and evaluation.Read More
What is hyperpersonalized marketing, and how it creates value
Hyperpersonalization of marketing has now become a trend. Read how it works and how companies can leverage it to create value.Read More
Why companies increasingly use AI for their forecasts
One of our experts explains how AI changes the forecasting scene, comparing traditional methods to AI methodsRead More
The New CFO Is A Changemaker In The Age Of AI
In order to implement AI, the CFO should have a different mindset compared to other innovation budgets.Read More
RPA and AI will be commoditized productivity tools within 5 years
RPA is becoming one of the top tech trends availableRead More
Can AI Nudge Us to Make Better Choices?
Human behaviours are more predictable and sometimes influenceable that we would like to admit. AI can remove this factor and help us make better choices.Read More
Exploring the value of emotion-driven engagement
Companies are continuously looking for new ways to enagage with their customers, what value could emotion-driven engagement have?Read More

Our Experts

Segolene Martin
CEO and founding partner at KantifyGet in Touch
Nik Subramanian
CTO and founding partner at KantifyGet in Touch

News

Kantify explains hyperpersonalized marketing on Radio La Premiere
Our CEO, Segolene, was interviewed by RTBF - La Premiere, concerning hyperpersonalized marketing.Read more
Kantify is nominated for the AI awards 2019
We are thrilled to inform you that Kantify is part of the happy few that is selected for the AI Awards 2019!Read more
Kantify launches WomeninAI Belgium
Kantify believes in a more diverse AI field, now our CEO launches WomenInAI Belgium to spread our beliefs.Read more
Kantify will be present at Viva Technology 2019
Let's talk about the impact AI can have on your business!Read more
Kantify is a proud international representative of Belgium’s AI industry
Kantify has been selected by the Belgian Foreign Trade Agency in its yearly publication about Belgium's leading companies.Read more
Meet us at AI4Business Summit (14/03)
Kantify has been invited to present at AI4Business, major event about the use of AI by businesses.Read more
Meet us at Revenue Boulevard (26/02)
Our CEO, Segolene, will hold a presentation on the impact of AI on marketing and sales.Read more
Kantify algorithms make marketing intelligent
Our CEO, Segolene, has been interviewed by DataNews concerning the impact AI can have on marketing.Read more
Kantify CEO speaking at AI Forum Europe 2018
Kantify is selected to speak at the AI Forum Europe, a high level conference with big technology players present.Read more

Related Industries

Retail
Machine learning and AI in retailDiscover

Related Business Functions

Sales
Increasing revenue through AIDiscover
Marketing
Reaching existing and prospective customers through AIDiscover
Operations
Efficient and streamlined operations through AIDiscover